Campaign Manager

United Kingdom
September 22, 2020

Here at DirectID we’re looking for a Campaign Manager and all-round marketing enthusiast to join our growing Marketing team.  

DirectID is an exciting FinTech on a mission to help business leverage the power of bank data across the globe. By providing tools to help onboard customers easily and delivering next-generation financial analysis solutions, we enable businesses to tackle common challenges such as credit risk, affordability and fraud.  

This role will be joining our existing 3 person Marketing team. This role will be freelance – at least for the immediate future. We envisage that the individual to fill this role will be situated in the UK.  

Contract: Freelance

Required hours: 30-35

Reporting to: Marketing Manager

Job Purpose

As the Campaign Manager, you will be expected to lead the team with delivery and project management of all campaigns run by the wider Marketing team. You will also be responsible for CRM management and upkeep for all leads being generated, along with assisting in idea generation, copy development, building digital content, delivering content through our marketing automation tools, and providing recommendations to improve campaigns based on data and analysis. This isn’t your usual day in, day out, job.  

You will make sure the content our brilliant team creates is delivered to leads and potential leads as successfully as possible. You will be the statistics owner of the team, measuring everything, providing data to back every decision, and helping to drive the team to the next stage of success. The ideal candidate should be happy to assist in developing written collateral alongside implementing content for delivery, to ensure our final marketing material is as effective as possible.  

All the above seeks to ensure leads are continuously engaged, and that potential leads have a higher chance of converting through consuming our digital content.


Role Responsibilities

  • Assist in the delivery of all day to day digital marketing activity.  
  • Planning a variety of marketing campaigns for the organisation.  
  • Ensuring all marketing campaigns are delivered on time and within budget.  
  • Project managing all campaigns from beginning to end ensuring they meet the target objectives.  
  • Working closely with the rest of the marketing team on campaigns.  
  • A/B Testing campaigns to trial new ideas for effectiveness.  
  • Reporting campaign results to senior management and explaining variances.  
  • Managing and up-keeping CRM records for all campaign generated leads.
  • Converting existing contacts within our CRM database into leads.
  • Working to strict deadlines and KPI’s as set by the Marketing Manager.  
  • Reporting on campaign return on investment and making recommendations.  


  • Extensive experience working on a variety of marketing campaigns from inception to completion.
  • Strong technical ability and marketing platform experience.
  • Core understanding of CRM (especially HubSpot) management and lead tracking.
  • Relevant industry experience gained from a similar company would be a strong advantage.
  • An ability to work to organisational deadlines and KPI’s.
  • Excellent verbal, written and presentation skills.
  • A natural problem-solver.
  • Ability to work independently and manage own workload.


  • Comfortable seeking and giving feedback.
  • A strong believer in consistently delivering high standards of work.
  • Able to juggle tasks calmly and effectively.
  • Tenacious, reliable and committed.
  • Is confident to work alone when required but also has strong team spirit.


  • A great team and challenging problems to solve
  • We are a growing company so your contributions will be valued and have a big impact
  • Working from home
  • Social events
  • Monthly social activities

To apply for this job, please click HERE

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